Brand Ambassador Guidelines



  • Video 1: 1-2 Minutes Long
  • Video 2: 1-2 Minutes Long
  • Video 3: 1-2 Minutes Long
  • Captions overlaid on video in case sound is muted, users can still follow along

Video #1

In your first video, we want you tell us a little bit about your hair journey. How long have you been natural? What have you struggled with the most? What do you love about your hair?

Video #2

In your second video, show us your full wash day routine using our products! We want to know how you wash, condition, deep condition & style you hair.

Video #3

In your third video, tell us all about your favorite product! What did your enjoy about it? How did it feel in your hair? Did it make your hair feel softer? Give us a full review!

Video examples that we like!


Photo Submissions

  • A photo of your hair before you used our products
  • A photo of your hair After using our products
  • A fun photo of you (ex: your favorite hairstyle, you wearing your curls on a rainy day, traveling with your curls etc.)


  • When filming, please take horizontal videos only! Make sure you’re using a device that has good camera quality.
  • Please submit all videos as .mp4 files.
  • Please submit all photos as .jpegs


Pro Tip

Use the tips below to create great visuals to submit:

  • Film from the waist or chest up
  • When taking selfies, please keep ¾ of the frame on your face & hair
  • When taking pictures of the back of your hair, please make sure all of your hair is within frame
  • Film & take your photos with a clean, simple background
  • No logos or products from other brands should be seen in deliverables
  • Avoid being in dark rooms, filming in a room with bright, natural daylight is best!